Video - Master in International Business

Video - Master Executive in International Business (MIB, e-learning)

Video - Online Master Executive in International Business (Foreign Trade, Global Marketing and Internationalisation)

Audrey M. Bleich - Coach and Professor (EENI Global Business School).

The Master in International Business is a master that takes 2 years (120 ECTS) to complete, offering the student a global vision and practical approach to all themes related to international business.

The master facilitates access to anyone with previous basic knowledge to reach a complex level as shown in the following diagram.

Globalisation and International Organisations: the student begins the Master in International Trade, Global Marketing and Internationalisation, studying the global scene of international business.

The master then continues with the techniques of Foreign Trade (customs, documents, payments, international logistics)

1. Introduction to Exporting
2. Import/Export Documents
3. Incoterms 2020
4. Customs Procedures
5. Letters of Credit
6. International Trade Finance
7. International Contracts
8. Trade in Services

International transport

Transport and Logistics in Africa

Following the above, the master will then cover the analysis of Global Marketing strategies such as international distribution, promotion and export pricing.

The master includes one module of adaptation of the contents to each country of Asia, America, Africa, Europe and the Middle East. The adaptation to each market is based on the inclusion in the master of the free trade agreements that the country has with the rest of the world. Not only will the student learn the agreements, in addition, commercial relations between countries which include exportation, importation and foreign direct investment.

Internationalisation of Companies, a firm that wishes to place itself in the foreign market will find in this module all of the necessary information for a secure investment in another market: beginning with how to negotiate- taking into consideration the cultural differences in order to avoid cross-cultural conflicts, to how to place the company in the foreign market.

1. Intercultural Management
2. Foreign direct investment (FDI)
3. Export Department
4. Global Ethics
   1. Harmony of Religions
   2. Ahimsa (Non-Violence)

Final project or thesis which is valid as the final project for the Master.

The student is placed in a global atmosphere where the professors, as well as the fellow students, are spread around the world.

Download the syllabus of the Master (PDF)

Enroll / Request for information

Related Online Higher Education Programs taught by EENI:

1. Master in International Transport for Foreign Trade
2. Doctorate in Global Transport and Logistics
3. Doctorate in Global Trade
4. Diploma in International Transport
5. Course “Foreign Trade Assistant”

Africa - EENI Global Business School

1. Máster en Comercio Internacional
2. 国际贸易、全球营销及国际化硕士
3. Master Comerţ Exterior
4. Master en commerce International
5. ماجسـتير تنفيذي في التجارة الخارجية ،التسويق الدولي والتدويل

(c) EENI (1995-2024)
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